Velvet Insane
Rock 'N' Roll Glitter Suit

Label: Wild Kingdom Records/Sound Pollution
Three similar bands: Kiss/Slade/The Diamond Dogs

Rating: HHHHHHH (4/7)
Reviewer: Daniel Källmalm
Tracks
01. Driving Down The Mountain
02. Backstreet Liberace
03. Jaded Eyes
04. Velvet Tongue
05. Sound Of Sirens
06. Riding The Skyways
07. Spin On Crazy Moon
08. Sailing On A Thunderstorm
09. Midnight Sunshine Serenade
10. Space Age DJ
11. You're The Revolution


Band:
Jonas Eriksson - vocals
Jesper Lindgren - Guitar
Ludvig Andersson Lindgren - Bass


Discography:
Velvet Insane (2019)


Guests:
Dregen
Nicke Andersson


Info:
Produced by Sulo

Released 2021-07-16
Reviewed 2021-07-11

Links:
youtube
wild kingdom
sound pollution




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It is a glittery suit when Velvet Insane gives us the follower to their self-titled debut from 2019, but perhaps they should have offered something glitterier and more insane for a cover. It doesn’t look wonderful at all, but those dreaming of the good old days might find it appealing from the musical viewpoint. I read that it “sounds, breathes and swaggers like it was made in London 1973” and think that it is complete nonsense, no matter what you do now the recording always sound better than those made in 1973. But of course, some people always claim that everything was better in those good old days, so for some it is natural to chase and try to recreate that feeling and as a recreation of 1973 it is probably fine.

Retro rock is the genre, glam- or boogie rock with a swagger that is confident and strong. It is a really well-produced album that sounds good, not original but simple and straightforward with very accessible songs throughout the list of song titles. The variation is as expected, not surprises anywhere, mostly up-tempo and catchy songs with some unsurprising breaks. The guys keep the playing time sensible and short, like it was made in 1973, most albums back then were this short – so that part they have done right but the songs themselves sounds a lot more modern, like from these bad modern days I would say.

I think this is a good album with good songs, entertaining is probably a fitting word for it. I don’t think there are any major flaws here but would suggest removing one or perhaps two of the tracks as there are some that doesn’t offer anything of value. Not a major flaw though, and the hit potential is strong in many of the tracks. It is clearly an album that press the right buttons, and probably not just to the ones who live under the illusions that things were better in the past. It should have a fairly wide appeal with the simple, accessible and entertaining songs that are on offer here, Velvet Insane clearly knows how to make really good retro rock.

It could be worth checking out, the likelihood that you will like it should be pretty large. I have enjoyed it, but I do not think that it will make much more than a peripheral impact in the scrolls of music, to make a bigger impression you need to come up with something great and different, and that is not something I can say about Rock ‘N’ Roll Glitter Suit – it is a fine glittery suit that will entertain for a while before it is mostly forgotten.

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